Esther Leow is the founder and CEO of Bethel Digital Services – a Marketing & Advertising industry dedicated to helping small and medium-sized enterprises (SMEs) achieve outstanding results in the digital marketing arena. With a deep understanding of the challenges faced by SMEs, especially in the healthcare and education industry, she knows how to navigate the competitive landscape and help businesses drive meaningful growth.
From the accidental start in digital marketing to delivering past campaigns that have generated an ROI of 3000%, experiences encompass industries like health care, automotive, education, and consumer brands. She holds a Bachelor of Science in Psychology and Communications from Upper Iowa University. She was previously the digital marketing strategist for Honda Sdn Bhd and Beacon Hospital.
Drawing from her knowledge of psychology, Esther leverages the power of persuasive messaging, emotional triggers, and cognitive biases to influence consumer behaviours. She understands the intricacies of building trust, fostering engagement, and nurturing long-lasting customer relationships.
In the digital marketing realm, where attention is fleeting and competition is fierce, Esther's expertise in psychology adds a unique dimension to her approach. By blending creativity, cutting-edge tools like AI, and psychological insights, she crafts strategies that captivate, connect, and convert, ensuring your business stands out in the crowded digital landscape.
"The future belongs to those who learn to harness the power of AI-assisted systems, to propel your business forward."